The Racing Spirit clothing brand launched its 2024 complete collection during the Racing Force World Meeting at Bahrain International Circuit. Inside the garages of the Formula 1-grade track, the Racing Spirit specialists guided the guests coming from over 75 motorsport dealers and distributors to admire first-hand the Italian-designed garments and accessories, suitable for every weather condition.
The Racing Force World Meeting, which took place on October 14th and 15th, 2023, was the most important private event in the motorsport safety industry, with Racing Spirit next to the other Group’s brands OMP, Bell Racing and Zeronoise.
For the first time, the attending guests were able to appreciate the quality and technicality of the complete Racing Spirit range, and the particular attention towards the use of sustainable fabrics and innovative ones, such as graphene.
Racing Spirit also officially introduced four options for customization:
- Lifestyle is a line of garments ideal for everyday and leisure wear, with refined style and innovative materials.
- Crew are custom garments of the highest quality that strengthen the visual identity of the team or organization.
- Corporate is a full custom-designed clothing line for sizable organizations.
- Finally, the Teamwear line, for maximum creative freedom, uses sublimation printing technology derived from the OMP racing experience.
The Racing Spirit garage at Bahrain International Circuit displayed several samples from each line, based on the design developed for the prestigious partnership deals already in place.
“The Racing Force World Meeting in Bahrain was a perfect opportunity for the motorsport professionals to see up close the updated garments and the novelties in the 2024 Racing Spirit catalog”, Dario Comacchio, Racing Spirit Brand Manager, said. “We are excited by the positive feedback we received, as our goal was to create a range of high-performance clothing and accessories perfect to be used in different situations, from leisure time to the weekend at race venues. The feedback we received will help us to implement further enhancements and new solutions, as typical in the motorsport industry”.